Retail and grocery stores now offer more customer-focused services than ever before. You can almost get anything you want delivered to wherever you are. Organizations are adopting COVID-age marketing strategies like ‘Stay Home We Deliver’ if you are craving for Mexican, Indian, Chinese, or Italian food at midnight? Just tap Grubhub, DoorDash, Postmates, Hello Fresh or if you are from India Zomato, UberEats, Swiggy, and get your favourite food delivered in an hour at your doorstep.
With the approach of Think Local Work Local, consumer brands are building strong positioning in new normal.
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