The Milwaukee-based motorcycle-company stated in a recent news release that Gina Goetter would become its chief financial officer starting Sept 30. Goetter is the first woman to be hired as CFO at Harley-Davidson.
The company suffered a loss of $92 million in the three-month period that ended June 30. Its U.S. sales fell by 27% in the quarter — a huge decline in at least six years.
Goetter will help lead the company that has dealt a tough blow during the COVID-19 pandemic and economic downturn. Zeitz said, “A total rewire is necessary to make Harley-Davidson a high-performance company.”
Read more: jsonline.com